молодые специалисты,
профессиональная идентичность,
профессиональное становление,
профессиональное развитие,
цифровая трансформация
Abstract
The article examines the socio-psychological characteristics of young professionals’ professional identity in the context of digital transformation. The changing conditions of professional development, the expansion of digital interaction, and the increasing uncertainty of professional roles and success criteria drive the relevance of the study. The empirical study was conducted on a sample of 80 young professionals aged 22 to 35 (n=80). The study employed a multi-method approach, including psychodiagnostic assessment of professional identity levels and its structural components (cognitive, value-semantic, and evaluative), alongside statistical data processing (descriptive statistics and correlation analysis at p ≤ 0.05) using standard software packages. The theoretical foundations for identifying the components and analyzing the value-semantic aspects are based on the works of Wang B., Liu Y., Qian J., and Parker S.K., as well as E.N. Korchagin and A.V. Lobanova. The findings indicate a moderate level of professional identity among young professionals and its structural heterogeneity, manifested in varying degrees of development across its cognitive, value-semantic, and evaluative components. It is shown that digital transformation serves as a significant contextual factor that increases the variability of professional perceptions and influences the process of professional identity development.